Monday, November 16, 2009

Bob the Builder Award: Macy's and the "Yes, Virginia" Campaign




Macy's is sponsoring a
Santa letter writing campaign this season.

If you happen to wander into your local
Macy's this
holiday season andsee this letter
writing station,you should sit a spell. 

They have everything you needIt took me about 1 minute.  My 1 minute has never raised a dollar before.  It felt nice.

The "Yes, Virginia" project.  All is requires is for you to jot a couple things down and wha-lah.  You are done.  No name, no addresses, no voter ID card.  Just a blank note for you to say whatever you want.

Service made simple.  Nice.  :)